Gone are the days when fashion was extremely uncomfortable and tough to pull. Today easy-going outfits are much more trendy. Youngsters are looking for comfort in their fashion choices. Athleisure is just the answer.
What is Athleisure?
According to the Oxford English dictionary, Athleisure is “casual, comfortable clothing designed to be suitable both for exercise and everyday wear.” So, one can say it’s a fashion trend that’s both aesthetically appealing and comfortable.
By many accounts, athleisure is the defining fashion trend of the 21st century so far. They’ve changed how we dress for the gym, for the street, and even for work. This new fiber enables greater odor reduction, sweat-wicking, stretchability to conform to the body's shape, breathability to allow air in and out, and protection from dirt.
A Perfect Mix of Style and Ease
While athletic wear was created for a specific use - sports or athletics, obviously - athleisure clothing isn't. And it's this versatility that has attracted many consumers to the category. It can be worn in most offices and social situations without anyone batting an eye
Athleisure has come out as a revolutionary product for its versatility, mixing fashion with comfort and ease. The younger generation is taking its fitness goals quite seriously and therefore this product is just the fit for them.
The growing demand of Athleisure also reflects on the growing trend of fluid workplaces and a more relaxed version of dressing norms. Today’s work culture is so much different from the suits and coats culture of yesterday. Athleisure is the fashion industry’s movement that enables improved textile materials, allowing sportswear to be more comfortable, and fashionable.
Athleisure Products Range
Athleisure fabric products encompass a wide variety, ranging from Instagram-approved joggers to Zoom call-ready wraps, cute crop tops, and, of course, stylish leggings that show off your curves and every woman's best buddy, the sports bras.
Athleisure is a true innovation and it is going to maintain its dominance in the industry for a longer time to come, because of the versatility it offers.
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